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Getty Images and Runway ML Collaborate on AI Video Models with Support from Google and Nvidia

Getty Images and Runway ML are teaming up to develop the Runway Getty Images Model (RGM), a cutting-edge generative AI video model. With backing from Google and Nvidia, Runway aims to revolutionize video content creation for industries such as Hollywood, advertising, and media.

The RGM collaboration allows Runway's corporate clients to fine-tune the model with their private datasets, streamlining content workflows and enabling tailored experiences. This partnership showcases Getty Images' support, providing Runway ML with credibility and fresh data while highlighting the company's commitment to major visual industries.

Despite facing a copyright lawsuit, Runway's strides in AI, including the Gen-2 software updates, position it as a leader in generative video AI. RGM's imminent commercial availability promises businesses polished, brand-aligned content with enhanced creative capabilities.

Runway's focus on becoming a fixture in visual media industries, combined with Getty Images' collaboration, marks a significant step forward, setting the stage for advanced AI video models in commercial use.