Answer Insight

Answer Insight tracks how your brand appears in AI-generated answers (ChatGPT, Perplexity, Gemini, Claude) so you can measure and improve your AI visibility.

Answer Insight is an AI brand monitoring and analytics platform designed to help businesses understand how they appear in AI-generated answers across tools like ChatGPT, Perplexity, Gemini, and Claude. Search results are changing and as more customers rely on AI to research products, compare options, and make decisions, brand visibility is shifting away from traditional search engines toward AI-driven recommendations. However, most companies have no way to measure or optimise their presence in these environments. Answer Insight solves this by running structured prompts across multiple AI models, tracking whether your brand is mentioned, how prominently it appears, and the sentiment of those mentions. This data is presented in a clear dashboard, alongside competitor benchmarking, so you can see where you’re winning, where you’re being overlooked, and how your position is changing over time. Marketing teams can use these insights to refine messaging, improve content strategies, and increase their likelihood of being recommended by AI systems. Answer Insight provides a new layer of analytics for the AI era—helping you measure your “AI share of voice” and take action to improve it. As AI becomes a primary interface for discovery and decision-making, Answer Insight ensures your brand remains visible where it matters most#